Inspirations

So, I want to do my opening film based on the chase scene of a film called prom night from the 1980's. What I want to adapt from this chase scene it's three very basic, subtle and vital factors which are how dark scenes can show and make the audience feel more scared and intrigued about the scenes, how to use silence in my favor (such as in the explosion of the satelite in interstellar), and how to make the audience feel immersed and scared in the movie without not even showing the creature or person who's supposed to be the villain. In my personal opinion this is one of the best accomplishments of this movie and my main goal is to accomplish exactly that, that fear and suspense which leaves the audience asking to themselves "the monster is so henious and evil that we can't even see it" they know it's there watching every move but they do not know what is it. 
Prom night (1980) "chase scene"

Story board

So, to better organize myself  I decided to do a story board in order to not film more than I should or less than I should. I shared it and explained it to my actor in order for her to understand it, as my concept I put my head on a piece of paper to better do my film. This storyboard is a very important part of my pre-production process this is since it clearly conveys how the story will flow, it makes us (me and my team) to better visualize our goal. It also allows me to see potential problems that would not go unnoticed, ultimately saving you time and space to film. 

Problem in music department

On the 20th of February I asked Universal Music Productions to use a song I wanted to put on my film opening. I was pretty excited since this song combined perfectly with what's being seen on camera and it would connect with the audience. The song was Andrea Bocelli's Con Te Partirio. Today I received a email from Universal Music Production saying that to use that song I had to pay seven hundred dollars. I am currently devastated and I personally feel that is pretty unfair. I mean I am not going to gain any profit from this film, this is simply for my education. I guess I'll just simply continue looking for other songs, this time copyright free. Who knows maybe I find even a better one.
Because of my change in music I looked for non-copyrighted classical music which can also invoke the same effect as the song as chose before. My goal is to impact the audience not only though the visuals but also through the music. On my research to find a perfect song I found a song which mainly plays the violin and then comes in with a spooky tone. With this song came a new idea, which was to add a scene in which the main character performs a violin solo while she's running from"It". The violin solo will be placed in a antique filter in order to show that it was before and also to show that our main character has a backstory that is also important.

My troubling schedule

So if I plan to do the shooting at night it has to be in a safe place since Wynwood it's a pretty dangerous place to be in this time of the day. I plan to do the shooting of the wynwood streets at 7 or 8pm  in order to not be that late outside. I will dedicate a whole day just to the shootings. Then I will dedicate a whole other day to the shots of the girl and the homeless guy in the same time and date. On the weekend I will dedicate the time to edit the video and add the credits scene.

What's the content of it?

The film is going to start with a scientist playing a old cassette playing Andrea Bocceli's Con Te Partirio. Then it will be shown the various shots of Wynwood at night while the song is being played. After some shots of Wynwood at night are displayed we show a girl running out of a white room with blood on their shirt and really dirty running from something dangerous but the audience doesn't know what it is yet. The girl proceeds to fell and when she does it shows one credit. Then we show a shoulder shot from the girl running and we cut to a homeless guy sitting guy sitting on the streets with glasses. Then closeup to the glasses of the homeless guy and it shows red eyes while getting closer to him and while the guy is screaming and then it cuts to dark screen with white credits showing the credits of the director and the starring of the actors.

So....where do we start?

So for my film I plan to film with a Nikkon camera pictures of Wynwood at night. This will be the perfect setting for a horror film, this is since because the streets of Wynwood all completitly deteriorated and create a sense of mystery and danger. This photos will be taken at night to create the same sensation. The credits will be on a clear and simple font on white while these photos will be pretty dark, that way it will grab the attention of the audience.

I will be using a stabilizer in order to film not only the slow motion shots but also the regular shots. I will be using also flashlights to create lightning sand invoke suspense. My main plan in this opening film is to not show the monster but to create anticipation for it, but showing small details of the monster such as shadows, red eyes, and silhouettes.

Film openings that represent genre

Some film openings that represent the genre which I'm using for my film opening which is horror are based on the comparison based in peace and terror at the same time. This creates a feeling in the audience which only induces terror, since from an all rainbows and happiness world then comes all the massacre and tragic events creating a great impact on the audience.

Some film openings that represent the horror genre successfully are "Dawn of the dead" (2004) which starts with a couple having a great time in bed but then suddenly their child becomes a zombie and attacks them viciously. My favorite film opening and where the technique I consider it's the most perfect is the first "Jaws" opening. It starts with two teenagers playing around on the beach and then the girl gets viciously attacked by a monster which we don't see (2+2 not the 4) while the guy is sleeping right there in the beach, perfectly completing the contrast with peace and terror.

I intend to combine and contrast peace with crisis effecting which will result on impacting the audience in a way which not only will leave them with wanting more of such content but also impacting them with terror.

film opening research genre

I chose the genre of thriller and horror, since it's a genre that appeals to young teens (such as myself) and also are known to be very successful if executed appropietly. Horror in film is a genre that is made for the sole purpose of frightening and panicking, to cause dread and alarm, and even to invoke our hidden worst fears, often in a terrifying, shocking finale, while captivating and entertaining us at the same time in a cathartic experience. This genre tends to focus on the dark side of live, creating a sense of horror in the audience. This genre can either be science fiction or based on real life events, nonetheless the majority of this films are based on science fiction. 

Thriller is a genre that characterizes by suspense and provoking fear at the same time. Thrillers generally keep the audience on the "edge of their seats" as the plot builds towards a climax.

I plan to do my film opening by not showing the monster or the victimizer in the scene but showing all the danger and chaos that it caused. Also using low lights and dark setting in order for the audience to interpret what's happening rather than showing it (2+2 but not the 4) this creates not only suspense but also horror. Also I plan to use high audio in order for the audience to feel the agony and sense that the character is feeling. 

Music Marketing Project

We developed our Music Marketing project based on the genre of Pop. This genre mostly develops songs about love and relationships. This genre brings a target audience of mostly females of the age of 13 to 26, which are from the middle class, usually with a part time job or are full time students. This young adults tend to be fashionable and and they spend most of their time on social media.
We based our case study on Beyonce, which is an one of the most famous Pop stars in all around the Globe we used her strategies through social media by creating hashtags which not only made the artist more famous but also sent a good message that can inspire people to become better, this way it grabs the attention of all our target audience by spreading the hashtag. We also inspired to put our merch like the artist Bruce Springsteen which is easily accessible and very simple.
We chose to develop our artist as a new innovative one, one that will really change the game and not to be as a regular famous pop star, but more like a mysterious guy who doesn't express himself so much leaving the audience not only intrigued but also with anticipation to what's going to happen next, we made our artist (Wayne Parks) a Pop star that will revolutionize the Pop industry. Our Pop star will also be relatable to teens since in his social media and web page shows what's he is doing, which is what a normal guy would do, our artist is more relatable than fun, because we know that's what teens want.
We created an Instagram, Twitter and a Youtube account that showed various photoshoots, the music video and even a behind the scenes video. We also created a web page in which we developed various tour dates, a blog post, and a merch which is made especially for our target audience like hoodies and long sleeve shirts (trendy cloth). In the Web page there is also a sample from our song which the user can download for free and the actual music video that our users can also easily access.
From our Music Marketing campaign I learned that the genre which is used takes an essential and important role for the development of this campaign, including all the requisites the artist has to meet as well as all the marketing and distribution strategies. I also learned that an artist in order to be successful needs to be different and unique from the rest from the audience point of view. I also learned that through the music video an artist not only expresses itself but it also represents the artist, therefore the music video needs to comply to the requirements that the artist was to be seen from the audience either to be a rebellious type of artist or a mysterious type, the music video needs to represent that, through not only the shots made but also the lightning and the set design.